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Diversification  
First tier diversification is the division of all funds available for retirement planning among the major types of investment vehicles, for most people - Stocks, Bonds, and Cash. Secondary diversification involves dividing the funds allocated to one type of investment, among a variety vehicles. For instance, the funds allocated to Cash may be divided between cash and money market funds. The funds allocated to Stocks should be divided among different companies with different products and/or services. As the maxim goes - 'Don't put all your eggs in to one basket'.  [Go Back]
 
 
Fundamentals
The primary financial statistics that a publicly owned Company is required to report to the Securities and Exchange Commission. The kind of statistics vary depending on the type of  business the Company is in. For most companies, the primary fundamental statistics are - the Stock's price, Earnings, Sales, and Cash Flow. Financial service companies fundamentals vary and may include Premium Income and  Investment income.   [Go Back]
 
 
DRIPs or Dividend Reinvestment Programs
A program administered by most Direct Purchase accounts and most Companies, where rather than receiving a cash dividend, the dividends are used to buy additional shares and partial shares. A near painless way to increase Stock holdings.  [Go Back]
 
 
Direct Purchase
The practice of buying Shares either directly through the Company, or through the transfer agent that normally handles the Stock of a given Company. Generally speaking, the Direct Purchase accounts that are company run tend to have fewer and lower fees than accounts administered by the transfer agent.   [Go Back]
 
 
Buy and Hold
The idea of buying a Stock with the intent of holding it forever. Warren Buffet, one of the most successful investor's of our time counts this as his primary strategies. The 'idea' is to hold forever, in reality, if the reasons for buying the shares are no longer valid, it's time to sell.   [Go Back]
 
 
Dollar Averaging
The strategy of buying the same dollar amount of shares on a regular schedule over an extended period of time. When the stock is high, fewer shares are purchased than when the stock is low, resulting in an average purchase price lower than the average of the price at purchase.    [Go Back]
 
Transfer Agent
A company that keeps track of all the outstanding Shares of a publicly owned company. Their responsibilities include issuing and replacement of stock certificates.    [Go Back]
 
Prospectus
In this case, a standardized description of the direct purchase program, how to enroll, any cost or fees, participant options and plan provisions. Along with mailing address, telephone numbers, and website.    [Go Back]

Automatic Check Withdrawal
Authorization given to a direct purchase program to withdraw a specific amount of money on a schedule determined by the holder of the checking account, in order to purchase plan shares.    [Go Back]
 
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